Coke is it at Trinity as students vote to lift Coca-Cola ban

Ireland“You just can’t beat the real thing – particularly if you have hundreds of Trinity students on your side. After years of politically motivated boycotting, the university’s ongoing spat with Coca-Cola has come to an end at the ballot box. Earlier this month, almost one tenth of the Trinity student population turned out to vote in favour of restoring the soft drink to the shelves of student union shops after its ban in February 2004. Some 57% of the 1,254 students who voted did so in favour of returning products to the shelves. The ban also prohibited the university from securing advertising or sponsorship deals with the company …” (more)

[Mark Hilliard, Tribune, 26 April]

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