Queen’s defends £300k on new brand identity as watchdog says spend ‘excessive’

“Queen’s University is under fire after spending almost £300,000 on a rebranding exercise. A new ‘brand identity’ was introduced in October to ‘better reflect’ the university and its place in the international marketplace …” (more)

[Cate McCurry and Adrian Rutherford, Belfast Telegraph, 25 November]

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